Tuesday, November 19, 2024

DOT-10 showcases Mindanao’s 1st travel hub in Bukidnon to boost tourism, MSMEs

MALAYBALAY CITY (July 15, 2024/PIA) — The Department of Tourism (DOT)-10 reported that the opening of the tourist rest area (TRA) in the scenic town of Manolo Fortich in Bukidnon marks the first TRA in Mindanao to enhance the travel experience for local and international visitors

Marie Elaine Unchuan, DOT regional director for northern Mindanao, said during the Kapihan sa Bagong Pilipinas media forum on July 2 that the TRA sets a new benchmark for travelers’ comfort and convenience following President Ferdinand Marcos Jr.’s directives to enhance the country’s tourism sector by improving facilities and resources that can significantly boost the economy.

“The tourist rest area opened in August last year and promises to redefine the journey for domestic and foreign tourists. Its clean, well-ventilated restrooms and inviting seating areas create a relaxing oasis for weary travelers,” she said.

With maps, guides, and expert tips, its information center is essential for tourists exploring northern Mindanao’s attractions.

Showcasing culture and local products

Unchuan said the TRA doubles as a vibrant shop, offering a selected range of local delicacies and handcrafted souvenirs.

“Visitors can indulge in Bukidnon’s famous coffee, savor delectable pastries, or purchase unique keepsakes crafted by local artisans. It delights travelers and supports micro, small, and medium enterprises (MSMEs) along with other local businesses,” she added.

Beyond its Pasalubong center, the TRA showcases local artwork, such as paintings and intricate leaf carvings, enhancing atmospheric energy and displaying the region’s artistic talent.

Inclusive amenities for all needs

Multiculturalism and inclusivity are TRA’s design principles. It caters to diverse travelers’ needs. The lounge and charging stations provide a comfortable space for tourists to relax and recharge their devices.

The coffee shop offers a selection of beverages and snacks, perfect for a quick refreshment break.

The TRA offers family-friendly amenities such as clean restrooms with showers and a lactation room to cater to the needs of even the youngest travelers.

Strategic location for maximum convenience

Travelers exploring Bukidnon and nearby provinces will find TRA an ideal pit stop due to its strategic location at the crossroads of major travel routes. Its proximity to Misamis Oriental, Davao del Norte, Davao del Sur, North Cotabato, and Lanao del Sur enhances accessibility for visitors discovering the region’s natural and cultural wonders.

Emalyn Cagolcol, a traveler from Valencia City, described the tourist rest area in Manolo Fortich as truly one of a kind.

“It was more than a mere rest stop. The facilities are not only clean and well-kept. It is also scenically situated amidst the serene landscapes of Bukidnon. It provided a much-needed break during our trip, allowing us to recharge and refresh ourselves before continuing our adventure,” she shared.

Manolo Fortich TRA is the second DOT-managed rest area in the country, following the successful model established in Medellin, Cebu.

“This TRA exemplifies DOT’s commitment to providing world-class facilities nationwide, ensuring travelers have access to modern and well-maintained facilities,” the DOT-10 regional director said. (Ruby Leonora R. Balistoy/PIA-10/Bukidnon)

NorMin MSMEs upskill to digital entrepreneurship

CAGAYAN DE ORO CITY (Dec. 19, 2023, 7:13 pm) – Micro, small, and medium enterprises (MSMEs) in the Northern Mindanao region were given interventions to upskill in digital entrepreneurship

In a statement on Tuesday, the PLDT and Smart Telecommunications firm, the organizer of eBizNovation, said the program aims to equip MSMEs with digital skills and tools to lead them toward innovative livelihood opportunities.
Jorenn Decierdo, a student from the Cagayan de Oro City College, said some entrepreneurs were still stuck in traditional marketing, and training them in digital upskills will help them improve their livelihood.
“We are happy to help teach and inspire them to level up their businesses with online platforms,” he said.
Cooperatives and MSMEs from Northern Mindanao attended two workshops – the Aahon at Babangon series with Shopee, – in partnership with the Department of Trade and Industry-Northern Mindanao (DTI-10), and the BuyLocal Bazaar with the Cooperative Development Authority-10 recently.
Supported by Kagay-anon youth volunteers, entrepreneurs conceptualized and created short videos to promote their products online.
PLDT and Smart were able to gather more than 500 MSMEs not only in this city but also in Davao Occidental, Davao Oriental, and Northern Mindanao, with support from local government units and other agencies.
“Through collaboration, we can boost our efforts to digitally upskill and assist local enterprises, helping them to increase productivity and income through digital technology,” said Stephanie Orlino, assistant vice president and head of stakeholder management at PLDT and Smart.
The training for MSMEs coincides with the recent developments organized by DTI-10 with the launching of One Town One Product (Otop) Philippines Go Lokal Store in Laguindingan Airport, Misamis Oriental.
The OTOP Go Lokal! store is the ninth OTOP hub established in Northern Mindanao but the first in the region to be launched inside an airport. It features products from 33 MSMEs in Bukidnon, Camiguin, Lanao del Norte, Misamis Occidental, and Misamis Oriental. (Nef Luczon/PNA)